Move over hard seltzers, the new trend is here - non-alcoholic drinks! Barcardi Cocktail Trends reported that 58% of global consumers are drinking more non-alcoholic and low-ABV drinks this year.
"Most non-alcoholic beverage consumers aren't completely sober, but rather want to have a healthier lifestyle or are losing interest in alcohol." - Kim Cox, Nielsen Senior VP
Although we don't think the demand for high ABV beverages will necessarily go down, popular brands like Heineken and Stella Rosa have taken preemptive steps to avoid missing out on the trend. Based on inbound requests from customers, we think that retailers shouldn't miss out on this opportunity either.
Here are some low/no-ABV options for you to test out at your store:
Brew Dog Hazy AF
Brooklyn Special Effects
Stella Rosa Non-Alcoholics
Surely Pinot Noir
Noughty Sparkling Chardonnay
DHOS Gin Free
Free Spirits "Tequila"
WhistlePig PiggyBack Devil's Side